The process is the same for every account. The specifics — data, market, service combination — change every time. What does not change is the structure that makes the work accountable.
We pull Search Console, GA4, Ahrefs, and Ads data before we say anything. Strategy built on your actual numbers — not assumptions.
Technical audit, keyword universe review, backlink profile analysis, and competitor gap mapping. We identify exactly what is limiting your organic performance.
A written document with 90-day targets, prioritised actions, and chosen service scope. You review and approve everything before a single hour of execution.
Technical fixes implemented, links go live with full URLs, articles publish, campaigns restructure. Everything logged against the approved plan.
Written report on the 5th of each month: rankings, links placed, traffic, ROAS, plan for the coming period. No vague summaries — specific numbers.
Full strategy review: what compounded, what changed in the competitive landscape, and where the next 90 days should focus.
Audit complete, strategy document approved.
Technical fixes live. First articles published. Links placed.
First ranking movements visible in GSC. Ads conversion data accumulating.
Content ranking and generating traffic. Link authority compounding.
Meaningful traffic and conversion lift. Map pack positions stabilising.
Compounding: each new link and article builds on prior authority.
Note: these are representative ranges for the Italian market, not guarantees. Timelines depend on competition level, domain authority at start, and service scope. Specific targets are set in writing in the strategy document before any execution begins.
A 30-minute audit is how every engagement begins. Your data, your site, a direct read of the situation.